Search Results for: sodastream

SodaStream switches to renewable energy

Posted on September 3, 2023

New Israeli energy regulations has allowed Israel’s SodaStream (see here previously) to sign a 15-year deal with Israel’s Enlight (see here previously) that will power all of SodaStream’s production facilities in Israel with 100 percent renewable energy by the start … Continue reading →

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Sodastream’s Covid-19 breathing machine

Posted on August 9, 2020

Israel’s Sodastream, now part of PepsiCo, has developed the StreamO2. It pushes temperature-controlled oxygen mixed with air into the patient’s nose. It helps Covid-19 patients suffering from respiratory distress, but who can still breathe on their own and don’t require … Continue reading →

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SodaStream at the Super Bowl

Posted on February 16, 2020

Israel’s SodaStream aired a 30-second ad during the Super Bowl. It featured US scientist Bill Nye and 18-year-old US astronaut-in-training Alyssa Carson. It portrays water being found on Mars, but another astronaut mistakenly puts it in a SodaStream system and … Continue reading →

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SodaStream targets China’s market

Posted on February 9, 2020

SodaStream’s new CEO, Eyal Shohat, is planning to launch in China in 2021. SodaStream is Israeli’s largest civil employer of Bedouin women, prisoners, Ethiopian-Israelis and Palestinian Arabs. It is currently preventing millions of bottles of plastic waste every year. https://www.calcalistech.com/ctech/articles/0,7340,L-3790090,00.html

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Sodastream plans $92 million expansion

Posted on December 1, 2019

PepsiCo is planning a $92 million expansion of its Sodastream plant in Rahat, southern Israel. It will hire an additional 1,000 employees; approximately one third of its current 1,500 strong workforce is comprised of Bedouin Arabs from the surrounding area. … Continue reading →

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SodaStream hosts huge Iftar feast

Posted on June 2, 2019

Israeli-based SodaStream hosted a Ramadan fast-ending Iftar meal at its factory in the southern Israel town of Rahat. Nearly 3,000 Bedouins, Israeli Jews and Palestinian Arabs attended, along with U.S. Ambassador to Israel David Friedman. https://www.israelhayom.com/2019/05/28/sodastream-hosts-thousands-for-iftar-feast-in-southern-israeli-bedouin-town/

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Sodastream to open factory in Gaza

Posted on January 14, 2019

At Jerusalem’s Globes Business Conference, Daniel Birnbaum, CEO of Israel’s Sodastream announced plans to open a manufacturing facility in Gaza. “We want the people in Gaza to have jobs, real jobs, because where there is prosperity there can be peace,” … Continue reading →

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SodaStream’s “holy turtle” cleans sea of plastic waste

Posted on October 29, 2018

Israel’s SodaStream (now part of PepsiCo) has launched “Holy Turtle” – a 300m contraption that recovers plastic waste from open waters. During the 4-day pilot, the device captured tons of waste floating in the Caribbean Sea, off the coast of … Continue reading →

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The inspiration for SodaStream’s CEO

Posted on September 2, 2018

At the event to announce the $3.2 billion takeover of his company, SodaStream’s CEO Daniel Birnbaum honored his father. Ervin Birnbaum survived the Shoah, sailed on the infamous Exodus and founded the award-winning She’arim Netanya charity supporting Russian Olim. https://www.jpost.com/Israel-News/Exodus-survivor-inspires-son-who-sold-SodaStream-for-32-billion-565688 … Continue reading →

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Sodastream exits for $3.2 billion

Posted on September 2, 2018

PepsiCo is buying Israel’s SodaStream, producer of DIY soda makers, for $3.2 billion. Pepsi says it wants to offer healthier options in SodaStream’s environmentally friendly re-usable bottles. SodaStream will remain based in Israel and is paying large bonuses to all … Continue reading →

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