Search Results for: " EKO "

Making shopping fun

Walmart’s partnership with Israeli startup EKO (reported here previously) was explained by Walmart’s Chief Customer Officer Janey Whiteside at the “Mind The Tech” conference in New York. EKO uses storytelling to make retailers’ products appeal to consumers. https://www.calcalistech.com/ctech/articles/0,7340,L-3873290,00.html

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Walmart’s $250 million Israeli venture

The world’s largest retailer, Walmart, has announced a strategic entertainment deal with Israeli interactive video technology developer Eko (formerly Interlude see here). Reported to be worth $250 million, the joint venture will help Walmart compete with Amazon. https://en.globes.co.il/en/article-israeli-startup-eko-building-video-platform-for-walmart-1001240732

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More funds for interactive stories

I featured Israeli startup Interlude’s amazing video technology previously. (see here) Interlude is the developer of the Eko interactive storytelling platform and has just received “tens of millions of dollars” of new funding from Sony Pictures Entertainment. http://www.globes.co.il/en/article-israeli-startup-interlude-raises-50-100m-from-sony-1001133375

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