Israeli hi-tech Outbrain has grown into an international success. But it still maintains the personal touch with its employees. So when the son of its Vice President of Products was born prematurely at 25 weeks, the whole company worked together to support the hospital and the health of the newborn.
http://www.outbrain.com/blog/2012/06/technology-and-content-marketing-helps-an-israeli-hospital-fight-infections.html