Monitoring shoppers increases sales

Israeli supermarket chain Victory has used cameras and software from Israeli neuromarketing company Drill, to analyze the reactions of shoppers in their stores to products, prices, and aisle location.  It has led to a 10% increase in revenue compared to its stores without the technology.

https://www.calcalistech.com/ctech/articles/0,7340,L-3846202,00.html

https://drill-d.co.il/

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