Israel’s MediSafe is opening an office in Boston. It will help market MediSafe’s medication reminder app, which up to now has been promoted mainly by world of mouth. Despite this, the app has been downloaded 1.3 million times and is used regularly by hundreds of thousands.
http://www.bizjournals.com/boston/blog/startups/2015/01/israeli-startup-medisafe-raises-6m-for-move-to.html?page=all https://www.youtube.com/watch?v=seE6rCZGm2Q