From the same author (Matt Marshall), here is his write-up of the 35 Israeli start-ups that presented their products and business plans to prospective investors at the Israel Innovation Marathon event in Tel Aviv. Several have been featured previously in this newsletter, but most are new to me.
http://venturebeat.com/2012/04/16/35-israeli-startups-making-virtual-sim-cards-emotion-sensing-bracelets-and-more/