Israeli startup GetGems declined the minimum $250,000 it won in the 43 North startup competition, as it required relocation to Buffalo and a 5% equity donation. GetGems, a member of Citi’s TLV Innovation Lab, has invented PayKey, enabling secure payments to be made within social networks’ chats, including Facebook’s Messenger, WhatsApp, SnapChat, Twitter etc.

http://www.timesofisrael.com/start-up-eschews-million-dollar-prize-but-innovates-on-says-ceo/