A sweet, juicy plan for USA expansion

Israel’s Better Juice (see here previously) has partnered with US company Ingredion, a provider of specialty ingredients to the food and beverage industry. Ingredion will lead a funding round for Better Juice, to help it market its reduced sugar technology in the US.

https://en.globes.co.il/en/article-israeli-foodtech-startup-better-juice-teams-with-us-co-ingredion-1001468184

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