Eitan Chitayat, creative director and founder of Tel Aviv-based international Natie Branding Agency, has dropped all his commercial work to focus on promoting Israel to the world. He created the slogan “I’m that Jew” and urges his 100,000+ followers, and all of us, to be advocates for Israel.
https://www.israel21c.org/since-7-10-everything-takes-a-backseat-to-my-advocacy-work/