According to Dun & Bradstreet, 2011 turnover for the top tourist sites was NIS 149 million – about 4.5% more than in 2010. Massada and Jerusalem’s biblical zoo topped the charts. The Ramat Gan Safari Park and the Yamit 2000 water park in Holon also had record years.
http://www.israelnationalnews.com/News/News.aspx/154622
http://www.youtube.com/watch?v=RYPttUMnUjI&feature=player_embedded